MiCareerQuest Middle Michigan
Without a face-to-face event, we found a new and different way to deliver career and college readiness activities to students in 11 counties.
MiCareerQuest Middle Michigan’s inaugural event in 2019 brought together nearly 8,500 students from 11 counties with hundreds of employers into a giant arena for a day of hands-on career exploration.
The Barckholtz Group was instrumental in developing the website, social media channels, and all promotional material for the event.
With COVID-19, MCQMM 2020 and 2021 were cancelled. Instead, we worked with Great Lakes Bay Michigan Works! and Michigan Works! Region 7B to develop video talent tours and accompanying lesson plans to keep students connected to the real world of work.
See for yourself!
“The Barckholtz Group is an amazing firm! Their team helped us launch an inaugural event – MiCareerQuest Middle Michigan – that reached over 8,500 middle and high school students from 11 counties. Our event website, exhibitor and education registration forms, social media pages, media packets and event signage were designed to provide clear direction while being consistently branded.
Their team also helped us switch essential services to a virtual delivery model on very short notice during the COVID pandemic; providing uninterrupted service to our customers at a critical time.
I highly recommend this flexible and innovative firm!”